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Trelleborg Strengthens Presence in India
Trelleborg Engineered Systems has recently established another new operation in Bengaluru. This new operation will officially be inaugurated in September 2012 and will comprise development, manufacturing and sales with in industrial antivibration and molded components, mainly amongst customers in the telecom infrastructure sector and industrial vibration.

BRIC Nations (Brazil, Russia, India, China) have been important areas of Trelleborg expansion plans since company's internationalisation begins in the year 1950. Its Indian operations started when the company signed technical arrangements with Rollon Bearings to produce Turcite sheets, later on adding hydraulic seals. Rollon Bearings was acquired by Trelleborg in two phases in the years 2005 and 2008 and actually marked the birth of Trelleborg Sealing Solutions (TSS) when TSS started manufacturing Glyd Rings and Step Seals for Hydraulic Applications soon grew into an impressive range of products, serving segments such as Aerospace, Automotive, Agricultural Equipment, Power and Construction.

Trelleborg continues to show a strong commitment to the Indian market, increasing its physical presence and customer support in this key region with the opening of multiple new facilities in 2011 and more planned for 2012. Establishing a platform for local presence and expansion across a wide variety of industries, Trelleborg now has several facilities in the region, with its Trelleborg Engineered Systems, Trelleborg Automotive and Trelleborg Sealing Solutions business areas all having either a manufacturing facility or head office in the country.

In a bid to capitalise even more effectively on the future growth in the country, Trelleborg Engineered Systems has recently established another new operation in Bengaluru.

This new operation will officially be inaugurated in September 2012 and will comprise development, manufacturing and sales within industrial antivibration and molded components, mainly amongst customers in the telecom infrastructure sector and industrial vibration.

The new facility adds to Trelleborg's already strong presence in the region. Trelleborg Sealing Solutions, which is recognised for its high-quality products and technical expertise in industries like aerospace, automotive, transport equipment, agriculture and offshore oil & gas, has been active in the Indian market since 1978. For the last ten years it has supplied the market with seven million of its Turcon® and Zurcon® seals per year.

As such, Trelleborg Sealing Solutions has taken a strategic decision to make further investment into the country by establishing a Center of Excellence for a select number of production processes and industrial niche segments in Bengaluru. The new facility has officially inaugurated on April 27, 2012.

Commenting on the new facility, Claus Bars÷e, Business Area President, Trelleborg Sealing Solutions, said in his speech, "This new facility will enable us to apply our successful marketing-driven business model in an improved way. Our model is based upon in-depth market insight, innovative customer solutions with advanced customer service, production excellence, and process excellence with regard to our supply chain management."

Like Brazil and China, India is undoubtedly a prefered choice for investment. President and CEO at Trelleborg, Peter Nilsson, commented: "India has a vast and growing economy with an average growth of 6-7 per cent expected in the next three years in industrial production alone. Therefore the decision to increase our investment into this key area couldn╩t have been an easier one and we are pleased to announce that all of our facilities are reporting excellent sales; we have seen an 18 per cent increase in sales from of 3.2 billion in 2011 to 3.7 billion in 2012."

Nilsson further added, "These investments, including the relocation and centralisation of our Trelleborg Engineered Systems operation that works with marine systems, will enable us to get closer to the action in our chosen market sectors in India and around the world. Through the "Engineering and Design Centre of Excellence' in Ahmedabad, we can provide a complete cradle to grave service that maintains quality right through the supply chain to our existing customer base. In the marine industry, for instance, we strongly believe that Trelleborg can contribute to the upcoming renewal and expansion of ports in India and globally."

Bars÷e also said, "The decision to open the new facility was a "convenient move" for the company. He said, "The decision to go ahead with this building was taken in mid-2010, and it marks yet another important step in Trelleborg Sealing Solutions development in Bangalore, and in India." In 1996, Trelleborg Automotive established its business in Noida, India, to offer innovative solutions and products such as anti-vibration rubber, rubber-tometal bonded and polyurethane parts for passenger cars and truck applications. Trelleborg has since become a market leader in India. With its global customer base and significant growth potential in the automotive sector in India, Trelleborg foresees a prosperous future. In addition, this Trelleborg facility is planned to establish a joint venture with another company during 2012.Nilsson continued, "We have long been present in India and are now approaching a total of about 1000 employees there.

Having the engineering, design and marketing aspects of each of the Trelleborg business areas centralised in this way enables us to drive cost efficiencies and improves collaboration to enable cross fertilisation of ideas across our global offices." "Looking ahead, India╩s structural changes in terms of continuing population growth, industrial development and demand for infrastructure such as railways, roads, tunnels, airports and ports, in combination with a great concern for sustainability, make India a perfect match for Trelleborg," he revealed.